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Visual Communication Is A Racing of Time
It only takes 1/10 of a second for people to make a snap judgment, according to a research and experiments by Princeton researchers....
Tingbin Tang
Mar 9, 20236 min read


Winning Through Caring - A Harbor To Dock Hearts
Mental health has been a serious issue; globally, about 1 billion people are suffering from mental illness. It is a big market...
Tingbin Tang
Jan 19, 20231 min read


Traveler-centered Product Strategy and Design
My design proposal for a travel booking app There were some travel sites, almost dominate the online travel booking market in the past,...
Tingbin Tang
Dec 18, 20225 min read


Design for Both Findability and Discoverability
Findability and discoverability sound “the same” but are actually different. Findability refers to if users are able to easily find the...
Tingbin Tang
Dec 6, 20225 min read


Avoid information overload, keep users away from brain fog
We are living in an information era; technologies have brought people with convenience yet more workload. Nowadays, most people would...
Tingbin Tang
Jul 7, 20225 min read


Redefine Users’ Discovering Experience During Mobile Shopping – Coupang App Redesign
Dictionary.com defines “discovery” as to “see, get knowledge of, learn of, find, or find out; gain sight or knowledge of something...
Tingbin Tang
Feb 3, 20228 min read


Design to combat human inertia
When I look into the dictionary, the definition for "inertia" is a tendency to do nothing or to remain unchanged. As a designer, though...
Tingbin Tang
Feb 3, 20224 min read


When cart is used as an external memory
Supposedly, a shopping cart is for customers to temporary put in every merchandise before check out; however, it turned out that it is...
Tingbin Tang
Dec 31, 20218 min read


Design to bring self awareness
Fast food, sugar, stress, lack of sleep and exercises, these factors have causing many people lose a balance in their health. How to...
Tingbin Tang
Dec 15, 20213 min read
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